MARKETING & GROWTH SYSTEMS
WHAT MOST AGENCIES REPORT
Impressions
21,240,880
Clicks
980,402
Click-through rate
4.42%
Leads
1,690,212
Cost per click
$0.39
Sales
-
Revenue
-
WHAT WE REPORTED
Orders placed
320,200
Average order value
$52
Cost per order
$4.55
Repeat order rate
38%
Return on ad spend
11.4x
Sales
$16,650,400
Revenue
$4,378,400
THE REPORTING GAP
Every month you get impressions, clicks, and cost per lead. None of it tells you whether a specific location made more money.
Nobody connects the two, because marketing lives in one set of tools and revenue lives in another. So you approve spend on partial information and hope the trend holds.
WHAT WE DO DIFFERENTLY
We are an engineering firm that also does marketing. The tracking, the integrations, and the reporting are built properly rather than stitched together with plugins.
CHANNELS
Paid search
Paid social
Organic and local
Reviews
PLATSERA
Tracking layer
BUILT, NOT BOLTED ON
YOUR SYSTEMS
POS
Booking system
CRM
Revenue reporting
WHO WE WORK WITH
01
Home services
Jobs booked · cost per job
02
Healthcare practices and multi-site clinics
New patients · filled slots
03
Multi-unit food and retail
Sales per location · repeat orders
04
Fitness and training facilities
Memberships · trial conversions
05
Schools and education programs
Enrollments · tour requests
06
Professional services firms
Qualified inquiries · engagements
07
Manufacturers and distributors
Quote requests
PROOF
SoCalGas
Fortune 500 utility. Enterprise systems work.
Port of Peri Peri
Multi-location restaurant group. Franchise royalty automation, operational dashboards, franchisee portals, and digital marketing.
LiTap
Digital engagement platform. Product engineering and go-to-market support.
HOW IT WORKS
01
Marketing review
We look at your current spend, your locations, and where your customers actually come from.
02
Launch
Positioning, pages, tracking, profiles, and a written 90 day plan.
03
Run it
Monthly production and reporting, with a standing call.
PRICING
Most clients move to Launch, then to a monthly program.
Diagnostic
Two weeks. Audit of current channels and spend, tracking and attribution gap analysis, competitor scan, prioritized fix list, and a 12 month roadmap. Credited toward Launch if you proceed within 30 days.
MOST CLIENTS START HERE
Launch
From $9,500
ONE TIME · 4 TO 6 WEEKS
Positioning and messaging
Website or landing pages in Framer, up to five pages
Google Business Profile setup, up to three locations
GA4, tag manager, conversion and call tracking
Connection to your revenue system
Review generation flow
Social profiles and twelve launch assets
Email capture and welcome sequence
Written 90 day plan
Ad Campaign Setup
Growth
$3,500/mo
6 MONTH MINIMUM · UP TO 3 LOCATIONS
Eight social posts per month
Two email campaigns per month
One blog post or landing page per month
Biweekly Google Business Profile posts
Review monitoring and responses
Monthly report tied to revenue by location
Monthly 45 minute call
Does not include paid ad management.
Performance
$5,500/mo
6 MONTH MINIMUM · PLUS AD SPEND
Everything in Growth
Paid search and paid social management
One landing page test per month
Revenue attribution reporting by location
Lifecycle and retention automation
Biweekly calls
Covers managed spend up to $20,000 per month. Above that, 10 percent of incremental spend. Ad spend is billed by you directly to the platforms.
WHEN MARKETING HITS THE CEILING
Systems and integration
From $25,000
For clients who hit the limits of off the shelf tools. Built by the same team that runs your marketing.
POS and ordering platform integration
Location and franchisee portals
Custom operational dashboards
Revenue and performance reporting
Workflow automation
Add-ons
Additional location
$400 / mo
Additional long form content piece
$750
Additional landing page
$1,200
Photo and video day
Quoted per shoot
Franchisee co-op program setup
Quoted one time
NEXT STEP
Thirty minutes. We tell you what we would do first and what we would skip. No deck, no pitch.
